Blue Shield of California Life & Health Insurance Company (Blue Shield Life) has been serving Californians for over 50 years with group and individual life and health insurance products. In 1954, Blue Shield of California Life & Health Insurance Company (Blue Shield Life), formerly CPIC Life Insurance Company, was formed as a California corporation to provide a full range of insurance benefit options for Blue Shield of California group and individual or family members. As a wholly-owned subsidiary of Blue Shield of California, Blue Shield Life has grown by offering competitive group and individual term life, accidental death & dismemberment, vision and stop loss in tandem with Blue Shield of California health plans or on a stand-alone basis. In the late 1980s, two short-term health products, Option One and Option Twelve, were launched and both policies remain among the leading products of their kind in California.